IDAN NISHLIS
Idan Nishlis is a leader in legal marketing and the pioneer in the field in Israel. Being the only professional in the country to have studied services marketing, specializing in legal marketing, Idan has diversified and comprehensive work experience in the field, having worked in the US and Israel. Idan founded the first legal marketing department in Israel at Herzog Fox & Neeman which he managed for over 4 years, before launching Nishlis Legal Marketing. Idan's core strength lies in strategy and branding. With clients across the US and Europe, Idan lectures oftenly to legal networks and law firms.
Results/Take-Aways
Understand the trends affecting the legal industry.
Learn how to adapt your professional service to the "new normal"
Gain insights from recently published surveys and studies.

Value/Long term effects Ability to position your firm better.
Conduct better business development.
Enhance client loyalty and retention.
«Digital marketing for lawyers post-Covid»
The legal market is going through a transformation, due to Covid-19, that is impacting and changing the industry, with digital marketing playing a vital role.
The "new normal" will require law firms and lawyers to adapt quickly in order to stay relevant and retain their clients.
In this lecture, we will learn the monumental changes taking place in the legal industry, the challenges and opportunities that they bring and insights from recent research conducted.
As the world is becoming more digital, it is essential for law firms and lawyers to harness the benefits of online marketing and embrace.


Key Points
Influence of Covid on law firms and their clients.
How to do business development during and post-Covid.
How to harness change and opportunities arising from the crisis